Introducing our bookkeeping professionals

Learn more about the people looking after your books

Rob McAdam

Rob McAdam

Responsible for overseeing The Bookkeeping Collective, Rob is a founding partner of our parent firm, McAdam Siemon, which he launched in 1996 with John Siemon.

Rob has an impressive track record in public practice dating back to the early 1990s, as well as a broad range of experience in advising business owners on structuring for asset protection and tax compliance.

According to Rob, the biggest challenge facing businesses is the pace of change and embracing technology to stay competitive – something The Bookkeeping Collective assists with every day. He specialises in providing business, tax and structuring advice to a range of industries, in addition to valuations, motel due diligence and guidance for franchisees.

Married with 4 children aged 11-30, Rob enjoys keeping fit and watching his kids play rugby and various other sports on the weekends.

Samantha O'Rielley

Samantha O’Rielley

Managing Bookkeeper Samantha joined The Bookkeeping Collective’s parent firm, McAdam Siemon, in April 2015. With a career spanning public practice, commercial accounting and running her own bookkeeping business, Sam has been a CPA accountant since the mid-1990s.

Sam’s vast body of experience includes providing bookkeeping services for small-to-medium-sized businesses across a range of industries. What Sam loves most about what she does is connecting with people to create the most efficient, effective business bookkeeping processes.

Outside of office hours, Sam manages 1 husband, 4 children (a ballerina, photographer, athlete and comedian respectively) and 1 dog – with the occasional kookaburra and bush turkey joining the team.

Madeline McKenzie

Madeline McKenzie

An experienced accountant who specialises in Xero, Madeline’s role consists of supporting new clients with their accounting software set-up. This includes training, troubleshooting and bookkeeping assistance.

Madeline holds a Bachelor of Commerce (Accounting & Financial Planning) from the University of the Sunshine Coast. Outside of work, she enjoys four-wheel driving adventures and travelling.

Tom Stringer

Tom Stringer

Tom joined The Bookkeeping Collective team in January 2019 as an accountant specialising in Xero. A Sunshine Coast native, Tom completed a Bachelor of Commerce (Accounting) and Business (International Business) degree at the University of the Sunshine Coast before launching his accounting career.

The keen surfer is responsible for various day-to-day bookkeeping tasks and managing client queries. In his spare time, Tom enjoys hanging out at the beach and surfing up and down the coast.